Agent trace
Why this decision
1. Moment agent
Priya Menon · professional · City Centre DeiraFirst-visit gap · urgency lowOnly shops at Carrefour, while City Centre Deira has 3 SHARE business units.
2. Ecosystem navigator
Trigger: Carrefour · cross-BU consent yes5 candidate offers5 candidates at City Centre Deira: 5 Carrefour offers + 0 cross-property bundles.
3. Offer economist
upliftProb × basket × margin − net cost after brand fundingSpend nothing · saved AED 54Spend nothing: best option (AED 15 back on fresh produce) scores AED 2.5, below the AED 5 minimum. Saved AED 54 by not discounting.
Offer Funded by Uplift Exp. GP Net cost Score AED 15 back on fresh produce supplier 100% 3% 2.5 0.0 2.5 Lower score 3x points on your top 3 categories supplier 80% 4% 3.1 2.5 0.6 Lower score Double points this weekend at Carrefour MAF 4% 3.1 12.0 -8.9 Costs more than it earns Family pack bonus: 1,000 points MAF 4% 3.1 15.0 -11.9 Costs more than it earns 10% off your next Carrefour shop MAF 3% 2.5 24.5 -22.0 Costs more than it earns 4. Guardrails
Holdout no · 0 msgs this weekSpend nothingNo action to check — economist chose to spend nothing.
5. Action
Channel: noneNo message sentDecision logged for measurement against holdout.