Prototype · synthetic data

Agent trace

Why this decision

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  1. 1. Moment agent

    Rahul Fernandes · professional · City Centre Mirdif
    First-visit gap · urgency low

    Only shops at Magic Planet, while City Centre Mirdif has 4 SHARE business units.

  2. 2. Ecosystem navigator

    Trigger: Magic Planet · cross-BU consent yes
    4 candidate offers

    4 candidates at City Centre Mirdif: 2 Magic Planet offers + 2 cross-property bundles.

  3. 3. Offer economist

    upliftProb × basket × margin − net cost after brand funding
    Spend nothing · saved AED 37.3

    Spend nothing: best option (Triple points on Magic Planet cards) scores AED 0.6, below the AED 5 minimum. Saved AED 37.3 by not discounting.

    OfferFunded byUplift Exp. GP Net cost Score
    Triple points on Magic Planet cardssupplier 50%4%3.63.00.6Lower score
    3x points on your brands + 30 min Magic Planet on us (AED 300+ shop)bundlesupplier 70%2%4.04.8-0.8Costs more than it earns
    30 min Magic Planet creditMAF3%2.912.0-9.1Costs more than it earns
    Kids weekend: 2x points + free Magic Planet gamebundleMAF2%4.017.5-13.5Costs more than it earns

  4. 4. Guardrails

    Holdout no · 2 msgs this week
    Spend nothing

    No action to check — economist chose to spend nothing.

  5. 5. Action

    Channel: none
    No message sent

    Decision logged for measurement against holdout.