Prototype · synthetic data

Agent trace

Why this decision

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  1. 1. Moment agent

    Aisha Hamdan · young couple · City Centre Mirdif
    Dormant points · urgency med

    7,454 points (AED 745.4) unredeemed for 378 days.

  2. 2. Ecosystem navigator

    Trigger: points balance · cross-BU consent yes
    4 candidate offers

    4 redemption options at City Centre Mirdif; steered to off-peak capacity where available.

  3. 3. Offer economist

    upliftProb × basket × margin − net cost after brand funding
    Spend nothing · saved AED 93.1

    Spend nothing: best option (Weekday matinee ticket for 2,500 points) scores AED 4.4, below the AED 5 minimum. Saved AED 93.1 by not discounting.

    OfferFunded byUplift Exp. GP Net cost Score
    Weekday matinee ticket for 2,500 pointsMAF18%11.97.54.4Lower score
    AED 50 Magic Planet card for 4,000 pointsMAF18%16.224.0-7.8Costs more than it earns
    Dinner for two with 6,000 pointstenant 40%18%8.121.6-13.5Costs more than it earns
    Use 5,000 points for AED 50 off at CarrefourMAF18%13.940.0-26.1Costs more than it earns

  4. 4. Guardrails

    Holdout no · 1 msgs this week
    Spend nothing

    No action to check — economist chose to spend nothing.

  5. 5. Action

    Channel: none
    No message sent

    Decision logged for measurement against holdout.