Prototype · synthetic data

Agent trace

Why this decision

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  1. 1. Moment agent

    Noura Pereira · family · City Centre Deira
    Lapse · urgency high

    Carrefour visits fell to 1 in the last 30 days vs 2.7/month before (≤ 40% threshold).

  2. 2. Ecosystem navigator

    Trigger: Carrefour · cross-BU consent yes
    5 candidate offers

    5 candidates at City Centre Deira: 5 Carrefour offers + 0 cross-property bundles.

  3. 3. Offer economist

    upliftProb × basket × margin − net cost after brand funding
    AED 15 back on fresh produce

    Picked "AED 15 back on fresh produce": expected GP AED 11.6, net cost AED 0 (100% supplier-funded), beat "3x points on your top 3 categories" by AED 4.8.

    OfferFunded byUplift Exp. GP Net cost Score
    AED 15 back on fresh producesupplier 100%15%11.60.011.6Chosen
    3x points on your top 3 categoriessupplier 80%12%9.22.56.7Lower score
    Double points this weekend at CarrefourMAF12%9.212.0-2.8Costs more than it earns
    Family pack bonus: 1,000 pointsMAF12%9.215.0-5.8Costs more than it earns
    10% off your next Carrefour shopMAF15%11.624.5-12.9Costs more than it earns

  4. 4. Guardrails

    Holdout no · 1 msgs this week
    Pass

    Within budget, message cap and approval threshold.

  5. 5. Action

    Channel: push
    Sent: AED 15 back on fresh produce

    supplier funds 100% · MAF net cost AED 0