SHARE · Mall of the Emirates
Hi Arjun
11,456 points
Worth AED 1,145.6
For you
Nothing new right now — enjoy your usual shop.See the agent’s decision
Recent activity
- Ski Dubai2026-11-04AED 383+383 pts
- Ski Dubai2026-11-02AED 423+423 pts
- Ski Dubai2026-11-01AED 213+213 pts
- Ski Dubai2026-10-31AED 313+313 pts
- Ski Dubai2026-10-07AED 355+355 pts
- Ski Dubai2026-09-20AED 258+258 pts
Behind the screen
Arjun Nasser
1. Moment agent
Arjun Nasser · young couple · Mall of the EmiratesFirst-visit gap · urgency lowOnly shops at Ski Dubai, while Mall of the Emirates has 5 SHARE business units.
2. Ecosystem navigator
Trigger: Ski Dubai · cross-BU consent yes3 candidate offers3 candidates at Mall of the Emirates: 2 Ski Dubai offers + 1 cross-property bundle.
3. Offer economist
upliftProb × basket × margin − net cost after brand fundingSlope session + après-ski dinner, 2x pointsPicked "Slope session + après-ski dinner, 2x points": expected GP AED 34.6, net cost AED 11.2 (60% tenant-funded), beat "Free glove rental on your next session" by AED 10.9.
Offer Funded by Uplift Exp. GP Net cost Score Slope session + après-ski dinner, 2x pointsbundle tenant 60% 14% 34.6 11.2 23.4 Chosen Free glove rental on your next session supplier 100% 6% 12.5 0.0 12.5 Lower score AED 30 off Ski Dubai sessions MAF 7% 14.0 18.0 -4.0 Costs more than it earns 4. Guardrails
Holdout no · 4 msgs this weekBlockedFatigue: 4 messages this week (cap 3).
5. Action
Channel: noneNo message sentDecision logged for measurement against holdout.